Fitness Content Creator — Gym Chain January Campaign

The brief

National gym chain is booking a fitness creator to front its January reset campaign. Deliverables: eight vertical workout videos shot in our Manchester flagship plus four weeks of co-created posts on your own channels. We want realistic, encouraging training content - progress over perfection - and an engaged UK audience in the 20-45 range. Creative freedom on format within brand guardrails.

What they are looking for